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Stressed out to sold out: Foundations smart retailers are fixing for 2026
2025 has left a lot of retailers feeling like every trading week is a cliff edge, with choppy sales, rising costs and no clear idea what will land next. This session is for brands who are tired of constant firefighting and want a calmer, more predictable 2026. Anna will break down the foundations that quietly separate the steady brands from the stressed ones, from key pages that convert to email and content that follow up after the click and a clear grip on the numbers behind every pound spent. You will learn three simple checkpoints to apply to your own customer journey (whether you’re a small, mid or larger retailer) so you can make confident decisions, invest in marketing without the panic and feel in control of your growth next year.
