Licensing in Practice
A panel discussion bringing together exhibitors and licensees who have been through the licensing journey to share honest experiences, practical advice and the role licensing can play in brand and retail growth.
Ian will be joined by Eddie Clarke and Andrew Kersey, two licensing experts with hands-on experience of bringing licensed products to market and building successful brand partnerships.
Together, they'll share practical insights into the opportunities, challenges and commercial benefits of licensing, drawing on their experience across greetings, gifting, stationery, homeware and lifestyle products.