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Louise Daniel

Louise Daniel

Founder, And so to Shop

Louise is the Founder of And so to Shop, an online platform for small, British brands to sell their wares. With a background in Law, Louise set up her own small business making and selling papercut cards and artwork, before spotting a need for a truly positive space for small business owners in the UK. The And so to Shop community now has nearly 200 Partners and over 3,000 beautifully unique and thoughtful products. With an ethos of positivity, creativity and support, And so to Shop has become so much more than a place to sell, it's a place for small business owners to get together, grow and thrive.