FYG Memories Collection

FYG's Memories Collection was created around the powerful connection between scent, place and memory.

Each of the collection's nine fragrances captures a particular moment or destination, turning home fragrance into something more personal: a reminder of somewhere travelled, somewhere loved or simply somewhere you would like to escape to.

A DAY AT THE SPA
A luxurious spa retreat in the New Forest, centred around pure lavender.

JAPANESE PLUM BLOSSOM
An Imperial Garden in Tokyo, blending mandarin and oriental plum with neroli, jasmine, pine and cedarwood.

PARADISE BEACH
Honeymooning in the Maldives. Bergamot, orange and amber meet coconut and vanilla.

STARRY STARRY NIGHT
Travelling through Bali, with citrus, cinnamon and vanilla spice layered over smoky woods and musk.

THE AMALFI
A romantic escape to Italy's Amalfi Coast, combining coastal freshness, citrus groves and wild freesia.

CARIBBEAN WATERS
A beach retreat in St Lucia, where lime, bergamot and lemon meet creamy coconut, amber, musk and patchouli.

DOWN BY THE COAST
A carefree Sunday by the sea with salted seaweed, green florals, citrus, amber and cedarwood.

THE ROSE GARDEN
An English rose garden in full bloom, where rich rose is tempered by coffee, incense, amber and sandalwood.

ARABIAN NIGHTS
Nightfall in the Arabian Desert, combining spice and florals with woody oud and soft musk.

The collection is centred around FYG's hand-poured candles and reed diffusers, giving retailers a premium fragrance and gifting proposition with a clear story behind every scent.

Memories also connects directly to the origins of FYG. Founder Demi Pendakis created the brand from a desire to capture significant experiences from the past through fragrance, with every scent intended to evoke memory, feeling and mood.

Why Memories works for retail:

• Nine distinctive fragrance stories
• Strong travel, lifestyle and gifting narrative
• Broad fragrance spectrum from fresh and coastal to floral, gourmand and woody
• Premium candle and diffuser proposition
• Destination-led names that are easy for customers to connect with
• An emotional story that encourages customers to buy by memory as well as fragrance

Nine scents. Nine stories. Somewhere worth returning to.

Find Your Memory. Find Your Glow.