Ohh Deer, the popular UK-based design brand, is delighted to announce the launch of a brand-new collection in
collaboration with the Natural History Museum. The range, which includes a mix of humorous greeting cards, vibrant
art prints, and postcards, takes inspiration from the Museum’s vast collection and transforms it into a fresh, fun, and
contemporary offering.
Having previously worked with the Museum’s retail buying team, the Museum’s licensing team approached Ohh
Deer about collaborating - they wanted Ohh Deer to produce a funny card range.
Mark Callaby, Co-Founder and Managing Director of Ohh Deer, commented:
“The Natural History Museum has always been my favourite museum thanks to my parents taking
me there when I was young and going on many drawing trips during my Illustration Course whilst at
Kingston University. So when the Museum approached us about this opportunity we were just as keen
to collaborate. We definitely thought that we’d have to jump some hurdles with the type of humour we
wanted to apply to the range... but the teams at the Museum wanted to see our brand shine through.
These products really stand out and will look great on the shelves of many stockists.”
The product range has been curated by Co-Founder and Creative Director of Ohh Deer, Jamie Mitchell and his
product team.
Jamie Mitchell, Co-Founder and Creative Director at Ohh Deer, shared his excitement about the project:
“This range has been especially fun to work on because the Museum really allowed us to bring the fun
elements of our brand into the collaboration. I’ve always been fascinated by dinosaurs, so working with
the Natural History Museum, who are known as the home of dinosaurs, has been brilliant.”
Speaking about the collaboration, Maxine Lister, Head of Licensing at the Natural History Museum said:
“Through our collaboration with the incredible Ohh Deer, we have put a fresh twist on the historical
illustrations we have tucked away in the Museum’s archives. Together we’ve had fun reimagining them as
humorous and colourful products that will allow younger generations to share in the wonder of both the
Museum’s collections and the natural world in a whole new way.”
The full range will be on display at all the tradeshows that Ohh Deer are attending from January. Including Top
Drawer London and Spring Fair Birmingham. Wholesale pre-orders for the range start on 6th December with stock
being displayed from January.

Notes to the Editor:
• The launch consists of 24 Greeting Cards, 6 Postcards
and 4 Risograph Art Prints.
• The products will be available to see at the following
tradeshows in January and February: Top Drawer
London, Dallas Market USA, Atlanta Market USA, Maison
& Objet Paris France, Toronto Gift and Home Market
Canada, Spring Fair Birmingham, Shoppe Object New
York USA and Ambiente Frankfurt Germany.
• The full collection will be available from January 2025
with pre-sale happening from 2nd December 2024.
Key Facts about Ohh Deer:
• Ohh Deer was established in 2011 by Co-Founders
Jamie Mitchell (Creative Director) and Mark Callaby
(Managing Director)
• Ohh Deer work across various product types, with a
special focus on paper. The current portfolio consists
of Greeting Cards, Stationery (including notebooks,
planners, diaries), Gift bags and wrap (including roll
wrap), Art Prints and Mugs.
• In August 2024, Ohh Deer became a Certified B
Corporation. B Corps are companies verified by B Lab
to meet high standards of social and environmental
performance, transparency and accountability. Ohh
Deer were one of the very first Greeting Card and
Stationery companies to achieve B Corp status
globally. As of November 2024 there are approximately
2300 Certified B Corporations in the UK.
• Ohh Deer boast a wide range of artists, including
an in-house team as well as working with over
100 different artists and brands including: Cath
Kidston, Gemma Correll, Steven Rhodes, Twin Pines,
Hello!Lucky, Ashkahn, Ken the Cat, Hartland, Elizabeth
Olwen, Diane Hill and Suzy Ultman.
• Ohh Deer have won several awards over the years,
including their most recent ‘Best Licenced Heritage,
Lifestyle, Art or Design Card Range’ for their Cath
Kidston collection at The Henries Greeting Card
Awards 2024.
•Ohh Deer are also known for their stationery brand,
Kaleido, which launched in January 2024.

About Natural History Museum
The Natural History Museum is a world-leading science
centre and one of the most visited attractions in the
UK. A global source of curiosity, inspiration and joy.
Our vision is to build a future in which both people and
the planet thrive. We aim to be a catalyst for change,
engaging advocates for the planet in everything that
we do. Our 370 scientists are finding solutions to
the planetary emergency in all aspects of life. Visit,
join and support the Natural History Museum today.
Protecting the planet. It’s in our nature.

About Commercial Licensing at the Natural History
Museum
The Natural History Museum is an iconic heritage brand
known and loved all over the world, and the winner of
best licensed heritage brand for four years running. Its
licensing department develops innovative products
that reflect the Museum’s core values and inspire a
love of the natural world. The breadth of the Museum’s
collections, encompassing 80 million specimens, and
its archives bursting with incredible artwork, enables it
to be endlessly creative with the brands it collaborates
with and the products they bring to life together, from
apparel and stationery to gifting, homewares and
toys. We are proud that the quality of the Museum
and its licensees’ work has been recognised with 20
licensing industry awards since 2019. This includes the
best licensed preschool or accessories range at the
2024 Licensing Awards, and best brand home décor
product or range at the 2024 Brand and Lifestyle
Awards. The Museum’s licensing department continues
to team up with prestigious brands and retailers which
share its vision of creativity and sustainability both
within the UK and globally.