CamelBak, the global leader in hydration products, announces its new Repurpose green label representing thoughtful designs and creative solutions for a more sustainable life - the Pivot Bottle, the first bottle in the Repurpose collection.

The responsibility of sustainability lies with all of us. CamelBak is committed to driving positive environmental change. The company has long supported the #ditchdisposable campaign, inviting everybody to ditch single-use bottles, switch to re-useable products, and do their part to reduce the amount of unnecessary waste going into landfills.

The new Pivot bottle is among the first products to be labelled with the new ‘Repurpose (made with purpose)’ logo. Pivot is made with Echo™, a 10% renewable plant-based material.

Pivot is lightweight, durable, and odor- and stain-resistant. It comes in 1L and 0.75L versions, and in three modern colours to coordinate with any outfit: cloud grey, ice blue and leaf green.

The grab-and-go Carry Cap twists to open and you can safely place it upside down, on the purposely designed flat portion, with the cap prevented from contacting the surface. The new Carry Cap is compatible with Eddy®+, Carry Cap, Chute® Mag, and Hot Cap vessels.

Pivot is easy to clean and take along just about everywhere. Like all CamelBak bottles, it is free from BPA, BPS, and BPF

0.75l bottle – SRP £16.99, 1l bottle – SRP £18.99, available now from www.camelbak.co.uk