A World of Craft

A Swedish 100% Fairtrade design led company which was started as a charitable foundation in 1967 under the name of Afroart. The original idea still remains the same - to use design as a tool to develop and market traditional crafts and thereby help to create jobs in the regions where craft is currently the main source of income. This gives unique traditions of crafts a possibility to survive whilst offering clients access to the ocean of the world's craftsmanship.  Frequently featured in the press and with a high profile stockist base worldwide, the business is now owned by 6 designers who were educated at Stockholm University "Faculty of Art and Design".  A World of Craft have retail outlets in Stockholm and also a very successful wholesale business. The collections include wonderful striped cushions, block print textiles, storage baskets, tabletop accessories, Lokta paper products, lampshades, rugs as well as a gorgeous childrens range and a most popular Christmas collection of natural, sustainable and recycled materials.. 

A large part of the collection is developed in house by A World of Craft Studio, the company's own design team and then produced in Fairtrade projects in Africa, Asia and Latin America, either directly with the artisans or through Fair Trade organisations such as the WFTO (World Fair Trade Organisation). Being a member of WFTO demonstrates that the producer puts people and planet first in everything they do. Wherever the production takes place, A World of Craft’s original ethos still remains the same – to support, develop and spread awareness of Developing World Crafts. This special heritage coupled with the very best of Swedish design offers a unique retail proposition.