Pride in Every Product: Celebrating LGBTQIA+ Creativity in Retail

At Top Drawer, we believe the most inspiring retail is inclusive by design. Whether you’re an independent buyer, a lifestyle curator, or a gifting specialist, the stories you choose to stock shape how your customers feel seen, valued, and connected.
This season, discover standout brands that spotlight queer creativity and celebrate LGBTQIA+ founders, makers, and voices — each bringing a fresh, authentic perspective to modern retail.
π³οΈπ 1. Ohh Deer (LGBTQIA+ owned)
Fierce, funny, and fabulously bold — Ohh Deer is a standout in the stationery and gift space. Proudly LGBTQIA+ owned, the brand collaborates with queer illustrators and brings unfiltered energy to cards, homeware, and accessories. Their designs speak directly to today’s shopper: expressive, creative, and proudly themselves.
Why stock them: Mass appeal with a meaningful mission. Their products combine visual impact with voice.
π³οΈπ 2. Dean Morris Cards (LGBTQIA+ owned)
Known for their unapologetically bold humour and razor-sharp wit, Dean Morris Cards brings a refreshingly honest voice to the world of greeting cards. As a proudly queer-owned brand, Dean’s designs challenge convention and celebrate individuality — often with a cheeky twist.
Why stock them:
Irreverent, relatable, and always memorable, these cards cut through the noise and resonate with customers looking for something real. Perfect for buyers who value originality, cultural relevance, and a touch of edge in their product mix.
π 3. Bookspeed (Celebrating LGBTQIA+ voices through curation)
Bookspeed may not be LGBTQIA+ owned, but it plays a leading role in curating and promoting queer authors and inclusive narratives. Their themed collections span Pride, gender identity, love, and allyship — offering beautifully designed books that broaden perspectives and spark conversation.
Why stock them: Bookspeed makes representation accessible. Their curated bundles help you create standout displays that educate, engage, and sell.
π 4. Top Drawer Launchpad Brands (Where emerging LGBTQIA+ creativity shines)
Launchpad is where tomorrow’s retail icons are discovered — and it’s where many emerging LGBTQIA+ owned brands make their trade debut. Across gifting, stationery, fashion, wellbeing, and interiors, you’ll find powerful voices and fresh talent redefining what inclusive retail looks like.
Why explore them: Be the first to champion next-gen queer creators. The visibility you give these brands today builds a more inclusive industry for tomorrow.
π Final Thought: Pride Is Not a Trend — It’s a Commitment
The best retail experiences reflect the rich diversity of the world we live in. Stocking LGBTQIA+ owned brands isn’t about ticking boxes — it’s about curating with care, intention, and imagination.
At Top Drawer A/W25, you’ll discover a retail community that doesn’t just follow trends — it sets them, celebrates them, and lives them, proudly.
β Join the movement. Register now for Top Drawer A/W25 and source with pride!