Statistics and Buyers
THE FACTS
-
73% of visitors
are direct decision makers and purchasers that have the authority to place orders
-
81% of retailers
that visit sign orders before they leave the show
-
75% of buyers
that leave without buying do go on to purchase directly as a result of their visit
-
79% of visitors
are looking for new ranges
-
£5180 is the average
buyer's spend when visiting Top Drawer
*Independent research by DKH reports Jan 2011
SPREADING THE WORD
-
45,000 retailers
click onto the Top Drawer website over the two months leading up to the event to see what’s in the show
-
39,000 buyers
receive the Top Drawer weekly newsletters and product images
-
35,000 retailer invitations
are sent directly by exhibitors
-
40,000 buyers
and decision makers receive the Top Drawer Essential Guide/Magazine a month before the show
-
1.2 million readers
will see Top Drawer exhibitors in their favourite consumer & trade magazines that were spotted at the show


